How to Design & Print Personalized Notepads for Business

Have you ever exited a store with many unexpected purchases because of free samples? You’re not alone. The psychology of giving away free branded items to increase sales works!

Even if you are not a wholesale warehouse store, giving away free promotional items is a great way to boost sales, and personalized notepads for business are the perfect method to advertise in a nondescript way. Potential customers can record notes, memos, and other messages while seeing your company logo on a daily basis. Keep reading to learn our top recommendations on how to create print on demand notepads that increase sales! Read more

Guide To Designing Custom Referral Pads

Many doctors and medical professionals use medical referral pads as a powerful marketing tool. Attractive printed referral pads lead to increased business for practitioners in all healthcare disciplines.

So, why use referral pads?

Simply put, referral pads are part of a solid medical printing strategy to grow your medical practice. As a medical professional or someone who provides services to practitioners, you need to develop a source of referrals.

Whether you meet potential referrers at medical meetings, in their offices, or elsewhere, hand out professionally printed business cards that clearly state your contact information and any specialties you have. Then, distribute medical referral pads to develop these leads. Read more

Efficient Logo Redesign: Save Time & Ensure Continuity

Did you know that 78% of consumers believe that logos are works of art? Your logo is the image that customers associate with your company’s core beliefs, so completing a periodic logo redesign is a vital aspect of keeping your company current. In this article, we’ll explain what you need to know about how to redesign a logo, including when to refresh vs. redesign, the steps for an excellent logo redesign, and more. Read more

These 10 Grocery Store Marketing Ideas Will Fill Your Aisles

Opening a new grocery store is a complicated operation that requires lots of time and effort. In addition to building or renovating your property and sourcing excellent food products, developing a successful supermarket marketing strategy is vital for attracting customers. Your marketing leads customers through the door on opening day and leads to long-term loyalty.

Keep reading to learn all about The Print Authority’s top grocery store marketing ideas that will bring shoppers flocking to your aisles! Read more

Restaurant Menu Paper Guide: Choosing the Best Type

You’ve designed the perfect menu for your restaurant. From a font that matches your style to designs that are consistent with your branding, you’ve ironed out all the details of restaurant printing, and now you have one last question: What’s the best paper for menus?

It may seem trivial, but your paper can make or break your physical menu, and you don’t want your hard work to go to waste. That’s why we’ve compiled what to look for in paper for menus and why it matters. Read more

Design an Onboarding Packet To Educate & Engage New Hires

Your business is an amalgamation of the efforts of your employees. In today’s competitive world, you want to show them appreciation –– right from the start –– with a top-tier onboarding packet. With this in mind, it is important to spend time considering what to print in a welcome packet for new employees.

As you examine different strategies for compiling a new employee welcome packet, keep in mind your overarching goal to help employees acclimate to their new job and get them in the right frame of mind to make a positive impact on your company! Keep reading to learn exactly how to create a new hire onboarding packet that starts employees off on the right foot. Read more

Solar Marketing Tactics That Turn Skeptics into Customers

Solar energy is one of the world’s foremost emerging technologies, with an increase of more than 40% per year. Solar marketing is therefore a vital sector. If you’re wondering how to craft effective solar marketing strategies, look no further: in this article, we’ll explain the top solar advertising ideas that lead to new customers and increased engagement. Read more

10 Effective Marketing Ideas for Insurance Agencies

Did you know that less than one-third of insurance customers are satisfied with their current providers? This shocking statistic illustrates the need for every insurance company to up their game. It also means that once unsatisfied customers leave an insurance company, it’s time for them to look for a new one. Successful marketing for insurance agencies is crucial because it helps these new clients find your insurance business and understand why you’re better than the rest.

If you’re wondering how to implement successful marketing for insurance agencies, you’ve come to the right place! In this article, we’ll explain everything you need to know about advertising for insurance agents. Read more

How To Train Insurance Agents in the Art of Sales

Successful insurance sales training gives your sales team the ability to connect with clients and inspire action. Give your agents the skills they need to succeed with an excellent insurance agency training manual that covers everything they should know, as well as supporting materials that help them learn the ropes and make sales. In this article, we’ll explain what you should know about the best insurance sales training materials. Read more

How to Create a Training Manual That Covers All The Bases

Did you know that 93% of employees agree that well-planned employee training programs positively affect their level of engagement at their jobs? Clearly, the importance of a top-notch onboarding process cannot be overstated.

One of your best employee onboarding materials is your training manual. In this article, we’ll give you the scoop on how to create a manual that sets your employees up for success. Read more