Did you know that diverse teams make better decisions 87% of the time? Working with businesses that promote diversity through inclusive hiring and ownership isn’t just an ethical decision; it’s also a business-savvy choice. By choosing to work with minority-owned printing companies, you’re making a smart investment in your organization’s success.
Minority-owned businesses provide unique contributions to the printing industry. These organizations are all committed to high quality and help you tell your story and make an impression on your target audience. By offering a range of diverse perspectives, they understand how much identity matters and can help you display your unique identity in print.
Understanding the Printing Industry Landscape
Are you aware of how large the printing industry is? The industry is estimated to be worth approximately $461 billion in 2024. However, despite this enormous size, according to the Bureau of Labor Statistics, 82 percent of the workers in the print industry in 2023 were white, and 66 percent were male.
While there has been an increase in diversity within the print industry over the past few decades, it has only been a small increase on the scale of a couple of percentage points. When it comes to diversity within the printing industry, there is a lot of room for improvement.
The Significance of Minority-Owned Printing Companies
Minority-owned printing companies are a type of minority business enterprise (MBE). According to the National Minority Supplier Development Council (NMSDC), an MBE is an enterprise that is at least 51% owned by minority individuals, which can include United States citizens who are Asian-Indian, Asian-Pacific, Black, Hispanic, or Native American. In addition, if the positions of President and/or CEO exist within the business, minority owners must serve in those positions.
According to the 2022 American Business Survey, there were approximately 5.9 million employer firms in the US, of which 1.2 million (21 percent) were minority-owned. The image below gives a detailed breakdown of the diversity in the American marketplace.
Benefits of Promoting Diverse Perspectives in the Creative Process
Partnering with diverse perspectives, particularly in the creative industries, brings new dimensions to your materials, leads to better products, and helps you provide better services. When you incorporate diverse points of view in your creative process, you receive a wide range of benefits. Here are just some of the perks of working with diverse voices throughout the creative process.
- Connections with a wider public. When you work with a creative team with a range of experiences, you can incorporate those into your materials, which helps you connect with readers who share those identities and experiences.
- Increased opportunities and resources. Many MBEs are active in regional and nationwide MBE networks, meaning they’re constantly engaged in an exchange of ideas and are learning from innovative partners near and far. They then incorporate these ideas so you can be assured that the services you receive are cutting-edge.
- Unique viewpoints. MBEs offer new perspectives and help you think outside the box. When you work with MBEs, you receive innovative solutions and exciting new ideas that can make a difference for your business, along with excellent service.
- Decreased costs. It can be possible to receive state or federal tax incentives for working with MBEs, which further increases your profits — while receiving all of the other benefits of partnering with MBEs that we have discussed in this section.
Spotlight on Top Minority-Owned Printing Companies
Minority-owned printing companies offer the combination of quality service and innovation that helps your organization succeed. Here are some of the top companies that you might want to consider partnering with.
The Print Authority
When you’re looking for a minority-owned professional printing company that will help you reach your goals, The Print Authority is the way to go. With over 30 years of printing expertise, plus nationwide fulfillment services, The Print Authority is the number one printing company for every print item you need.
Their helpful team, including a full-time design team, offset and digital print experts, and enthusiastic customer service staff, can help you bring your next print project to life. If you want to build a long-lasting relationship with a printing company that will accompany you as you grow, The Print Authority is the print partner you’re looking for.
Pro Print Press
Pro Print Press is an affordable print company that can get you the products you need without the hassle. They offer a wide range of print products, and their simple online ordering system means that you can easily get the products you’re looking for.
A Good Day to Print
A Good Day to Print is a minority-owned and family-owned printing company that focuses on book printing. They print books in a wide variety of sizes and offer both black and white and full-color printing, as well as a wide range of binding styles, so you can create the exact book you have in mind. They also provide resources for self-publishers so you can find the help you need as you create your book.
Alpha Graphics
Alpha Graphics is a woman-owned printing company that offers a range of print services, including both paper items and large-format projects such as wall decals and printing for museums. With over a fifty-year history, including the acquisition of a design firm in 2023, Alpha Graphics provides high-quality print products that will last decades.
Support Minority-Owned Businesses With The Print Authority
Building a relationship with a professional printing company provides a high level of both service and print materials. By partnering with The Print Authority, you get the personalized attention of a small business along with the printing capacity of established veterans in the industry. You also receive all the benefits of working with minority-owned printing companies, which will help your organization thrive.
We’d love to talk with you about how we can help you increase profits through print! To learn more, contact The Print Authority today.
